A bit about me.

 
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I’m Caleb, an outcome focussed designer who thrives in the fuzzy front end.

I’m currently a Lead Product Designer at hyve building the future of personalised financial advice for the 99% rather than the 1%. A product powered by AI built using the expertise of experienced CFAs.

I love defining strategy and have a skill for sharpening briefs and uncovering insights. I believe in creating user-centred designs where form and function go hand-in-hand. I apply these design principles to any product, whether tangible or digital and always aim to create the most beautiful solutions.

I have worked with big brands and small start-ups, dealt with clients and led design teams. I’m passionate about the craft and process, from designing digital products to sunglasses, tables, chairs, surfboards, I’ll have at a go at anything!

Where I’ve made friends.

  • Lead Product Designer

    April 2019 - May 2023

  • Senior Product Designer

    Feb 2018 - Mar 2019

  • UX Designer

    Mar 2017 - Jan 2018

  • Lead Digital Designer

    Jul 2016 - Mar 2017

  • Freelance Digital Designer

    Jan 2016 - Oct 2017

  • UX/UI Consultant

    Jan 2017 - Feb 2017

  • Freelance Designer

    Sept 2014 - April 2016

  • Freelance Designer

    Sept 2014 - April 2016

  • Freelance Designer

    Sept 2014 - April 2016

  • Lead Print Designer

    Jun 2012 - Sept 2015

  • Lead Product Designer

    May 2023 - Present

What people are saying.

  • “Caleb is the ultimate Swiss army knife of a designer; he is equally comfortable with user research, product strategy and product design. He is driven and cares about achieving customer and business outcomes. Most of all, Caleb opens doors for his quieter teammates, making sure their voices are heard and opinions considered. I've loved every minute working with Caleb.”

    Tim Yeo
    Head of Design - Finder

  • “Caleb is one of the best product designers I've come across. His ability to step into the customers' shoes and simplify a UI / UX to meet the needs of the feature without adding unnecessary noise was bliss to work with. Caleb would initiate sessions to investigate customer problems so we could improve the experience with the right solution. I would jump at the chance to work with Caleb again.”

    Joel Morland
    Engineering Manager - Safety Culture

  • “Caleb strives to design quality products, services and experiences. He has a strong aesthetic, diverse experience and a passion for solving problems elegantly. Caleb often goes above and beyond his role, which makes him well liked across a company. He is an asset to a team but is also comfortable working autonomously.”

    Alan Miles
    Senior Product Manager - Float.com